That’s why businesses turn to email validation tools like IPQS. It checks if an email address is real, active, and safe to send to. But is it the best option?
Let us explain how IPQS works, its pricing, and whether there’s a better alternative.
What is IPQS email validation?
IPQS (IPQualityScore) offers fraud prevention and cybersecurity tools. One of their services is an email validator that helps businesses verify email addresses, reduce bounces, and maintain sender reputation.
It analyzes email servers’ SMTP setup, checks valid DNS entries, and identifies fake accounts, spam traps, and compromised devices linked to fraud.
How does IPQS email validation work?
- Verifies email address reputation – Detects whether an email is valid, temporary, or from a disposable mail service.
- Prevents bounces – Checks if the mail server verifies the inbox and supports major mail service providers.
- Reduces spam folder placement – Ensures emails reach inboxes instead of getting flagged as spam by a popular mail service.
- Identifies bulk mail risks – Flags generic company emails and accounts used for fake app installs.
- Catches user typos – Instantly corrects misspelled email addresses to prevent lost leads.
IPQS email validation accuracy and speed
IPQS claims they provide over 99% accuracy.
However, there’s no information about its speed on their website. Users claim that IPQS can feel unexpectedly slow due to an extensive change approval process. Opening multiple panels at once may slow the platform down, and its built-in data analysis tools lack the depth needed, requiring external solutions for more advanced insights – source.
How much does IPQS email validation cost?
IPQS offers multiple pricing plans based on fraud detection needs. Each plan includes features such as email validation, IP address reputation checks, and custom rules for fraud prevention. There are five plans:
Free Plan ($0/month)
- 1,000 lookups per month (35 per day)
- 10 custom rules
- IP address reputation checks
- Email validation
- URL and phone validation
- CSV uploads (3 per day)
- Real-time blocklist updates
- Proactive fraud detection
Startup Plan ($99/month)
Includes everything in the Free plan plus:
- 7,500 lookups per month (250 per day)
- 100 custom rules
- Unlimited CSV uploads
SMB Basic Plan ($499/month)
Includes everything in the Startup plan plus:
- 10,000 lookups per month (20 per second)
- 1,000 custom rules
- Premium and enhanced blocklists
- Transaction scoring
- Additional scoring settings
SMB+ Plan ($999/month)
Includes everything in the SMB Basic plan plus:
- 75,000 lookups per month
- 5,000 custom rules
- 99.5% SLA guarantee
- Address verification
- Reverse identity checks
- Residential proxy detection
Enterprise Plan (custom pricing)
Includes everything in the SMB+ plan plus:
- 25,000 custom rules
- Custom lookup limits
- 99.9% SLA guarantee
- 25 alert signals
- Device fingerprinting
- Fraud Fusion™, Abuse Shield™, Dark Data™, Bot Killer™
- Industry blocklists
- Emerging botnet detection
- Enterprise support and dedicated infrastructure
Why do users give up on IPQS?
The reviews are pretty mixed. Many users point out the performance issues, pricing concerns, and feature and subscription limitations. Here’s what users say:
- Some users experience slow loading times and request improved support for specific regions – source.
- The system slows down when multiple sections are accessed at the same time – source.
- There are occasional delays when processing high volumes of IPs or emails – source.
- Some users find IPQS more expensive than competitors, especially for small-scale needs – source.
- Some feel they are paying for services they don’t always use, reducing the plan’s value – source.
- Users rely on third-party software for advanced analytics that IPQS does not offer – source.
- Some want more control over risk settings and detailed insights into email reputations – source.
The better alternative to IPQS for validating emails
Do you feel like IPQS is not tailored to your needs? Meet Bouncer.
It’s an email verification tool that helps keep email lists clean and improves deliverability. It checks email addresses to remove invalid email addresses, reduce bounces, and protect sender reputation. Businesses can use it to instantly score email addresses and ensure they reach real users.
Bouncer’s key features:
- Email verification: Checks email addresses to see if they are valid. There’s also a free email checker available.
- Email verification API: Allows real-time email validation for websites and apps.
- Bouncer shield: Blocks invalid email addresses at signup or checkout.
- Toxicity check: Finds abusive email addresses and spam traps.
- Deliverability kit: Tests inbox placement, checks authentication, and monitors blocklists.
- Data enrichment: Adds public company data to emails for better targeting.
Pricing:
Bouncer offers both pay-as-you-go and subscription plans:
- Pay-as-you-go: Starts at $8 for 1,000 verifications (cost decreases with more emails).
- Monthly subscriptions: Plans start at $25/month for inbox testing and blocklist monitoring.
- Bouncer Shield: Starts at $49/month to block unwanted emails.
Why do users choose Bouncer?
Many of our customers find Bouncer easy to use and reliable for email verification. Here are some key reasons why they prefer it over competitors such as IPQS:
- Users appreciate how simple it is to verify emails with Bouncer. They can upload their lists, click a button, and get results within minutes – source.
- Bouncer offers a pay-as-you-go option, which users find more convenient than monthly subscriptions – source.
- Users trust Bouncer’s email verification results, knowing that they can rely on them for accurate data. – source.
- Users find Bouncer cost-effective and fast when verifying large email lists – source.
- Bouncer helps businesses get higher email open rates and reduce bounce rates, improving overall email deliverability – source.
Why choose Bouncer over IPQS?
IPQS has a detailed verification process but may slow down when handling multiple tasks. Some users also need extra tools for better data analysis.
Bouncer keeps things simple and provides instant results. It helps businesses block bad emails, reduce bounce rates, and improve inbox placement without extra steps. With flexible pricing and easy-to-use tools, it’s a great alternative to IPQS.
Sign up to Bouncer and start with free email checks.
