Blog
This is the space were we would like to share with you our tips, thoughts, stories, and ideas around email marketing, bounce rates, list cleaning and deliverability. Here you will also find some insights around our most recent integrations!
10 email verification myths and misconceptions
If you’re new to email verification or have a list of questions and nobody to ask, we’re here to discuss some of the popular myths and misconceptions of email validation and the importance of keeping your mailing lists clean and healthy.For those of you asking, “How...
Improve deliverability with an email validation service
Your email marketing campaign looks flawless and is rich with the details of your product. It shows your customers precisely how they can get one for themselves and the savings and benefits they stand to gain from their purchase. However, if that email doesn’t reach...
Less is more – why and how to clean an email list?
What is email list cleaning? Imagine you’re a door-to-door salesperson. Out of the 500 houses you regularly visit, there are usually only 50 or 60 people who will open their doors for you. Wouldn’t it be so much more efficient if you could go straight to those houses...
How to check if email address is valid?
Sending out emails to addresses that don’t exist, are spelt wrong, or are governed by the wrong type of mailbox, can create all sorts of unwanted problems for email marketers. What we aim to show in this article is how to check if email address is valid and just how...
All About Bulk Email Verification
Bulk email verification is an easy and effective solution that will support and help you maintain your email communication. If you are sending larger batches of emails you must pay attention to the quality of your email data. Bulk email checker will help you keep your...
How often should I clean my email list?
Keeping your email list clean is essential for your email sending activities, but you already know this! Most commonly just after the question, ‘why should I clean my email list’ comes the ‘how often should I clean my list?’. And even though the answer for it is far...
Email Marketing Deliverability Benchmarks
It’s all well and good having a long list of statistics detailing your email marketing performance, but if you’ve got nothing to compare them to, how do you know how well you’re doing? That’s where the email marketing deliverability benchmarks come in. Each year...
How to fix the MailChimp Omnivore warning?
Mailchimp is probably one of the most popular and efficient email service providers in the world. It has over 14 million users and sends out billions of emails every year. You don’t get to operate at such an impressively high-level of business without a lot of hard...
Disposable email addresses
With so many businesses and organizations hungry for our contact details, it makes sense that we’re cautious about who we give our information to. Email is still the most popular and effective method of marketing, so it’s not surprising that we’re finding new ways to...
What is an average email bounce rate?
A bounced email is a significant problem on two levels. First—the potential customer or client is never going to respond to a message they didn’t receive. Second—bounce rates can affect the quality and reputation of your email domain. An email domain with a poor...
Email Checker vs DIY List Cleaning
Keeping your email lists clean and effective is a must for so many reasons. There are stacks of ways a poorly managed list can damage your email reputation, and reputation (as with every other angle of running a business) is everything.Your email deliverability can...
Email Marketing during COVID-19
This is not another cold article on how to make money out of COVID-19 email marketing campaign. It is actually the opposite - this is a reminder and a warning to all of the business owners and email marketers - send your COVID-19 newsletter only if you have to!...
How To Verify Email Addresses?
If you use email marketing for your business or otherwise send out emails to lists of addresses, you are likely familiar with the challenge of bad or fake email addresses. Every time you send out an email blast, you get notifications back that your message bounced....
Email Deliverability Guide
Marketers (and their associated designers, of course) spend masses of time, effort and money creating their strongest possible message. Once a master plan is ready for delivery—the campaign they’re most proud of and are sure will produce the conversions that they’re...
The Ultimate Guide to Email Bounce Backs
You’ve crafted the perfect email for your list of recipients. You hit send and feel proud of your work. You gladly watch the open rate slowly tick up. That is until you notice all the emails that never received your message. As the email bounces keep counting up, you...
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