In email marketing, the people you follow shape how you think. The right voice in your feed at the right time can change a campaign, fix a deliverability crisis, or unlock a new segmentation idea you’d been wrestling with for months.
We compiled this directory of 100 email marketers worth following in 2026 – the practitioners, strategists, deliverability engineers, and educators whose work has consistently moved the industry forward. Some are featured experts from our own Email Deliverability Trends 2026 report and you’ll see them marked accordingly. The rest are people whose perspectives we believe are worth your attention as you plan your 2026 email program.
The directory is sorted alphabetically by surname. Use Cmd/Ctrl+F to search by name or expertise. Most entries link to both a personal/company website and a LinkedIn profile.
A note on the list: roles and companies change. Where we know someone has recently moved, we’ve reflected it. If you spot something out of date – or someone who should be added – there’s a nomination form at the bottom of the post.
Know someone who should
be on this list?
This directory grows with the community. If you know an email marketer worth following — or you’re one yourself — let us know. We review all submissions and update the list regularly.
FAQ
How were these 100 email marketers selected?
The list was compiled by the Bouncer team based on industry impact, community presence, and contributions to email marketing knowledge. It includes experts featured in Bouncer’s own Email Deliverability Trends 2026 report, alongside widely recognised practitioners across deliverability, copywriting, design, strategy, and education. We weighted the list toward people who actively share their thinking – through writing, speaking, podcasts, or community involvement – rather than purely by job title or company size. 100 is an editorial constraint, not a complete map of the field. There are talented practitioners we know we missed, and many more we haven’t yet discovered. The nomination form exists exactly for this reason.
Can I nominate myself or someone else?
Yes. Use the “Submit via email” button above the FAQ to send us a nomination. Include the person’s name, role, website or LinkedIn, and a short note on why they belong on the list. We review every submission and update the directory regularly. Self-nominations are welcome.
How often is the list updated?
We aim to refresh the directory at least once per quarter; adding new nominations, removing entries when someone has clearly moved out of the email industry, and updating roles when we’re aware of changes. If you spot something out of date, the same nomination email above is the fastest way to flag it.
