12 Top Test Email Tools in 2023

The essence of email testing tools

But first, let’s discuss some background to ensure we’re on the same page.

Email testing tools are software applications or online services that help businesses and individuals test and optimize their email campaigns. With such apps, you can ensure your email marketing campaigns get the right metrics, including open rates, conversion rates, bounce rates, and more.

In the long run, they help you rich your business goals.

Apps for email testing offer a variety of features that allow users to check out different aspects of their email campaigns, such as:

• email deliverability,
• email verification,
• email API validation,
• toxicity check,
• spam score,
• etc.

Some common features of email testing tools include:

✅ Email deliverability tests

They help identify and fix issues that may prevent their emails from reaching the inbox of their subscribers. The tests can include deliverability alerts, advanced filtering, domain authentication, and blacklist checks.

✅ Spam tests

They check the whole content against various spam filters to ensure that the email does not contain any suspicious email links or other elements.

✅ Email rendering tests

They allow users to preview how their emails will look on different devices. This helps ensure that the email looks good and functions correctly on all screen sizes.

✅ Toxicity tests

They identify if your email list contains any toxic email addresses. By doing this, you can protect your email deliverability and, as a result, the sender’s score.

How to choose the best tool for email testing?

If you want to choose your first tool to test emails, or you simply just want to replace your existing solution, you need to determine what features you require.

1️⃣ Purpose

Look for a tool that will meet your main or sole purpose, for example, will help you improve the performance of your email campaigns, such as increasing open rate, click-through rate, or conversions.

2️⃣ Integrations

Ensure that it can integrate with your existing email marketing or CRM software to streamline your workflow and improve efficiency. So check if it can run on popular email clients such as Gmail and Outlook.

3️⃣ Monitoring

Choose a system that can monitor and analyze data. That way, you can improve your performance and develop email strategies.

4️⃣ Additional features

See if it has additional features, like an email checker that can verify email addresses and ensure that your emails reach the intended recipients.

5️⃣ User-friendly

And, of course, pay attention to how intuitive and user-friendly the product is, especially if you don’t have a technical background.

12 best email testing tools

Finally, we present 12 platforms you can consider when choosing the best software for testing emails.

So, the following is a list that can help you ensure the quality of your emails! ✨

#1 Bouncer

Bouncer offers the most intelligent email solution in the form of Backend as a Service (BaaS). It provides users with an intuitive and comprehensive platform that can save time and allows you to test and check addresses, databases, and emails in many ways before you send them.
 

 
Bouncer helps you:

• test an email’s deliverability, content, and formatting,
• test address to determine if it’s valid and active,
• test if it’s a temporary email address from a fake email provider,
• validate email addresses with email verification API,
• maximize the impact of your email marketing,
• connect with your favorite apps,
• analyze performance with detailed reports.

As you can see, Bouncer is more than a simple email management system.

This tool can help you determine how many outgoing emails will reach your recipients’ inboxes. Moreover, Bouncer also verifies email addresses hosted by different email service providers with a low amount of unknown results (0,3-3%). You can even verify Google Workspace and Office365 in deep detail by default.

So, are your emails landing in the spam folder? Get rid of this and many other problems with Bouncer. As a result, you will deliver your emails to valid and active addresses, which will make your future email marketing campaigns amazingly effective.

Pricing:

Bouncer pricing is very transparent.

It’s based on pay-as-you-go rates. In addition, this system offers 4 monthly plans, including Apprentice, Adept, Master, and Enterprise. The costs start from $40 per month.

Go for a free trial here!

#2 Overloop

Overloop is a multi-channel outbound platform that will help you automatically find missing email addresses. With Overloop, you can enrich your email contacts and run successful marketing email campaigns.

With this software, you can also create email templates and save time when sending messages or creating campaigns. Furthermore, you are able to see how your emails actually look before you send them to hundreds of recipients, so you can ensure that they look as you intended.

Overloop helps you with:

• multi-channel campaigns,
• email subject lines,
• A/B tests.

However, this software doesn’t have many features that will allow you to test your emails.

Pricing:

Overloop has only one plan that includes all features. It costs EUR 99.00 per month, but if you prefer to pay annually, you get 2 months free. It also offers custom pricing and a 14-day trial.

#3 Sendinblue

Sendinblue is an intuitive app that provides customers with marketing and sales tools, WhatsApp campaigns, Facebook Ads, signup forms, and landing pages. It also offers email marketing options as well as segmentation, so you can send your emails to the right audiences.

With this software, you will be able to design your messages, find the setup option that’s right for your tech stack, and compose a series of transactional emails with dynamic content.

Sendinblue helps you with:

• email tracking and analysis,
• email API, SMTP server, webhooks,
• sending personalized emails in bulk,

Sadly, some users complain about slow response time, phone support, or that on the free tier, emails often go to spam. 🙁

Pricing:

Sendinblue has 4 pricing plans: Free, Starter, Business, and Enterprise. Prices start at $0 and end at $49 per month with 20k emails. The more emails per month, the higher the cost.

#4 MailReach

MailReach is a system that can be used by sales and marketing professionals, recruiters, and other professionals who rely on email communication.

This all-in-one platform ensures your emails reach your recipients’ inboxes. Your reputation can be tracked, maximized, and maintained with it, so you can get good results instead of sending generic emails.

MailReach also offers email verification capabilities. Furthermore, its dashboard provides insights into your warm-up status, allowing you to see where your emails will land.

MailReach helps you:

• identify and fix spam issues,
• track email reputation,
• connect with any inbox account and find the real email address for each contact.

But apart from that, some customers were not satisfied with the app’s intuitiveness, and there aren’t many features for testing emails.

Pricing:

MailReach offers 2 pricing plans: Starter and Scale. Pricing starts at $19.5 per month and grows with your needs.

#5 SendForensics

‍With SendForensics, you can gauge your email’s validity and deliverability. You can measure the quality of your email against global filtering systems and ISPs, as well as human recipients.

Additionally, the app provides real-time analytics and valuable information to help organizations identify suspicious email activity and stay ahead of potential threats. Organizations can protect their email accounts from malicious actors and gain a better understanding of their security.

SendForensics helps you:

• track domain and IP reputation,
• uncover sources sending unauthenticated emails,
• create unlimited inbox placement tests,
• test the email client preview.

However, more test functions and details regarding the emails would be useful.

Pricing:

4 pricing plans are available: Brand, Company, Agency, and Enterprise. If you pay monthly, they will charge you from $49 to $199. You can try for no cost the Brand plan only.

#6 Email on Acid

The Email on Acid company created a testing system that helps make sure your emails look great on all devices. It features an email editor, template tests, and email previewing capabilities.

This app provides a set of features to help organizations create, deliver and analyze their emails. It also helps to test their emails across different customers to ensure that the design and content look exactly as intended.

Email on Acid helps you with:

• A/B tests,
• email performance on your list of emails,
• automated segmentation and personalization.

However, the app’s speed and interface could be better.

Pricing:

You will find 4 pricing plans in this tool: Basic, Premium, Professional, and Enterprise. You can invest $99 monthly, and the Basics plan is yours. But, as you can see, this solution is quite expensive.

#7 GlockApps

Now, it’s time for GlockApps. It’s an email delivery service that helps marketers send emails in a secure and reliable manner. It can help marketers identify and fix many issues.

Additionally, it also provides useful information about email reputation, blacklisting, and more. GlockApps enables marketers to see if their emails were delivered at Gmail, Outlook, & all major ISPs.

GlockApps helps you with:

• live tests,
• email deliverability reports,
• IP warming.

However, setting it up and using this platform requires some background knowledge.

Pricing:

You can use GlockApps for no cost if you are satisfied with limited functions. If not, you can try the Basic, Business, or Custom plan. Prices start from $79 per month.

#8 Send Check It

Send Check It is a system that will focus on your subject lines and determine if they are efficient. This app will give recommendations and feedback on what to fix. Simply copy and paste your email subject into the page field and see the outcomes.

Also, it can be used to check spelling, grammar, and punctuation. It can also be used to check spammy words and the formatting of the email.

Send Check It helps you with:

• scannability,
• email preview,
• sentiment.

In spite of that, there are no other test features.

Pricing:

This tool is totally free.

#9 EmailPreviewServices

EmailPreviewServices is a website that offers a service for previewing and checking email campaigns before they are sent out to subscribers. The website offers features to help users optimize their email campaigns and ensure they look properly across different devices.

This system also helps you identify and fix issues quickly, so you can focus on other important tasks. It’s a good solution for marketers, designers, and developers.

EmailPreviewServices helps you with:

• email design tests,
• email analytics,
• white-label API.

There is no information provided about integrations.

Pricing:

You will find 4 pricing plans: Standard, Business, Professional, and Enterprise. Prices start at $25 per month and end at $399 per month, so it’s a rather expensive solution.

#10 Folderly

Folderly is a system that can improve your emails and solve deliverability pitfalls. They want to help businesses increase their email open and click-through rates and ultimately drive more conversions and revenue.

Managing email warmups along with other tasks can become overwhelming, which is why this email warmer focuses on automation. Using it will save you time and make cold outreach campaigns more powerful.

Folderly helps you with:

• deliverability tests,
• IP warming up,
• email analytics.

However, you can find this app a little bit confusing, and some clients complain that the prices are too high.

Pricing:

Pricing information for this product or service has not been provided by Folderly. There is also no information about the free trial. You can, however, request a demo, meet the product, and learn how much it costs.

#11 TouchStone Digital

Our next recommendation is TouchStone Digital. This system deals extensively with digital marketing, including SEO, marketing automation, content marketing, IP targeting, and email marketing.

Their email programs can help you maintain a strong presence in front of your customers and prospects. You can establish trust, generate leads, and create top-of-mind awareness for your company, products, and offerings.

TouchStone helps you with:

• email personalization,
• maximization of your email campaigns,
• adjusting subject lines.

However, you can test your emails only if you integrate with specific apps.

Pricing:

The pricing details for this product or service have not been disclosed, nor is there any information available on a free trial. Nevertheless, you can contact TouchStone Digital to get a firsthand look at the product and learn more about its cost.

#12 VWO

This popular system is able to test many elements of your content, products, web, and email. VWO also can track the performance of your messages.

You can also increase your conversions with split URL and multivariate tests. With ease, check out desktop websites, mobile websites, single-page applications, progressive web applications, responsive websites, and more.

VWO helps you with:

• A/B tests,
• multivariate tests,
• email split tests.

Alas, some customers say this software has poor support and UX. You can get a report via email but it is not the greatest.

Pricing:

VWO has 4 pricing plans: Free, Growth, PRO, and Enterprise. Prices start at $0 and end at $1,243 in the Enterprise plan, with 50k unique visitors in a month.

Pick up the best tool for email tests in 2023

So now you know all the valuable tools to test your emails. You will finally be able to get rid of fake emails, check them out, and get a high quality email campaign that drives results.

Check out Bouncer today and make your emails hit the target! 🎯

Frequently asked questions

#1 What are email testing tools?

Tools for testing emails allow you to check out your email campaigns before sending them. They ensure that emails are delivered to the target audience and in the right format. Such systems can detect invalid email addresses, analyze content for spam filters, and offer suggestions for improving email deliverability.

For example, if you seemingly send tons of spam emails and there are many times emails bounce, you simply need to verify them before sending out campaigns. 

#2 What factors need to be considered when choosing the best tool to test emails?

When choosing the best tool to test emails, it is crucial to consider factors such as the purpose, integrations, monitoring capabilities, additional features, and intuitiveness. To improve the performance of your email campaigns, you must understand your needs and research available options.

For example, if the validity of email addresses is your main concern, Bouncer would be the best choice. If on the other hand, you already have a list of valid emails and you want to test inbox placement, GlockApps might be better.

#3 What are the best tools to test emails?

There are many available tools that can test emails, but some of the best options include Bouncer, Overloop, GlockApps, MailResearch, and Email on Acid. These tools offer a range of features, including email verification, deliverability tests, spam tests, and analytics.

It depends on your needs. For example, if you have many disposable mail addresses, Bouncer would be the top choice for your needs.